When we first spoke with Stuff to be our media partner for “The Impalement Cage” and “Ultimate Magic”, they were excited to embark on a branding exercise with us. They saw the potential and excitement the projects would generate two months ago and the results are very apparent now, as we build towards the first major event on 5 Jul 2008.
Stuff was also excited to have Ning as the cover girl for their Jul issue as it was a radical departure from their typical models. I was happy to negotiate the use of The Arena and close it off for the entire day for the private shoot. Stacy from Lotus Limousines also saw the value in allowing us the use of the only stretch-limo in Singapore as a ‘location’ for part of the shoot. Ade did a fantastic job in organizing everything with muitple parties.
The grueling 10-hour shoot saw us work with Nicholas Scaturro of B-Scene Studios who brought his truckload of equipment and professional gear for the job. I’ve attached a sneak peek of the photos below:
Watch out for the July issue of Stuff Singapore – our official gadget lifestyle magazine!