About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
Tag Archives: Urban Illusions
As you might have read or seen the promo material, Ning & I will be the closing act on 9 Jun 2012 at the International Magic Extravaganza at Subang Parade in KL, Malaysia. Read here for my previous entry on it … Continue reading
I have released two new digital illusion plans as PDFs. These include: Comedy Illusions Inexpensive Illusions Both plans each include 3 – 4 original illusions that fall under that specific “genre” of illusions. Check out the plans HERE. This brings … Continue reading
My latest two-volume book set “The Event Magician” is currently in the Top 10 list of best sellers for the past 2 weeks based on sales figures from Murphy’s Magic Supplies! Volume 2 which focuses on the business side of … Continue reading
It is a tremendous honour to be recognized as an “All Star” magic producer by Murphy’s Magic Supplies, the largest wholesale magic company in the world. Of the hundreds of magic producers that offer over 8,000 magic products through Murphy’s, there … Continue reading
Thanks to Wayne Kawamoto, About.com’s Magic & Illusion Guide for his highly positive review for my book “Urban Illusions“! Here is an excerpt from the detailed review: “In all, I enjoy the performance style of JC Sum and Magic Babe … Continue reading
Luke Dancy who reviewed our “Behind the Illusions” DVD a few months back has just given a great positive review of my “Urban Illusions” book at The Magic Session! “It is a beautifully done book… and the material speaks for itself… this … Continue reading
My latest book, “Pack Flat Illusions for Kids & Family Shows” is an international best selling book in the magic industry in the last 2 weeks (dated 1 Sep 2011)! Our “Behind the Illusions“ DVD is also the 39th best … Continue reading