About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
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Tag Archives: tiger beer
Close-up Magic in the Heartlands Supermarkets
Over the next couple of weeks, don’t be surprised to see Larry the Daredevil Magician performing close-up magic at your local supermarkets! He is representing Asia Pacific Breweries to promote their current beer promotions at supermarkets in the heartland neighbourhoods. … Continue reading
