About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
Tag Archives: Murphys Magic Supplies
Great news! Our “Urban Underground” DVD will be distributed through Murphy’s Magic Supplies in a few short weeks. It has already begun on pre-sale and is available from any good magic dealer worldwide. You can order it today. Check out … Continue reading
It is a tremendous honour to be recognized as an “All Star” magic producer by Murphy’s Magic Supplies, the largest wholesale magic company in the world. Of the hundreds of magic producers that offer over 8,000 magic products through Murphy’s, there … Continue reading
Thanks to Wayne Kawamoto, About.com’s Magic & Illusion Guide for his highly positive review for my book “Urban Illusions“! Here is an excerpt from the detailed review: “In all, I enjoy the performance style of JC Sum and Magic Babe … Continue reading
Luke Dancy who reviewed our “Behind the Illusions” DVD a few months back has just given a great positive review of my “Urban Illusions” book at The Magic Session! “It is a beautifully done book… and the material speaks for itself… this … Continue reading
The past two weeks have been busy with multiple projects. Besides rolling out “Behind the Illusions” DVD, the 2011 mass edition of “Urban Illusions” has also begun shipping after some production delay in the US. You can order it from … Continue reading
Finally, the new 2011 Mass Release Edition of “Urban Illusions” will be shipping from the US this coming week! Like our successful and highly rated “Behind the Illusions” DVD, you can order the book from any magic dealer worldwide. You … Continue reading
Thank you so much for the overwhelming response on our “Behind the Illusions” DVD set! So many people have been asking about orders/ ship dates etc that we have set up a pre-order page. A few major magic dealers are … Continue reading
In conjunction with the release of our “Behind the Illusions” DVD set, an abbreviated edition of “Urban Illusions” is now available to magicians and illusionists worldwide. Although I have written 4 books on illusions since 2004, “Urban Illusions” (first published … Continue reading