About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
Tag Archives: Magician
Yesterday, we headed to the 91.3FM for a radio interview where Ning was put on the “hot seat” for the popular countdown show. Check out Ning in a fantastic light-hearted interview with DJ Charmaine Yee. The girls have great chemistry and their … Continue reading
A few weeks ago, Biore issued a challenge to us to see if Ning could perform a stunning piece of street magic with their new sunblock product for females, Biore UV Aqua Rich. As the product is “invisibly light” after applying it, … Continue reading
Ning’s Feb 2013 issue of FHM has hit newsstands! I’m so proud of this 2-time FHM cover girl, kick-ass illusionist & prolific writer!! You can also order your autographed copy of Ning’s Feb 2013 FHM issue here. Shipping worldwide! Check out behind … Continue reading
Check out the sizzling hot behind the scenes action of Ning’s FHM cover shoot caught on video. Click on the image below to watch the video!
Since we got back from Genting, Malaysia, we have been working on different things from corporate gigs, new acts, TV shows and long-term projects. Somehow, we had to squeeze in time for interviews, meetings and events. Ning, in particular, has … Continue reading
Today, we shipped out the five cases of illusions that contain the illusions that we will be presenting as a seamless set for “Superstars of Magic 2″ in Genting Resorts World. Produced by Malaysia’s own hotshot magic producer & mentalist, David … Continue reading
Resorts World Genting is hosting the second “Superstars of Magic” that is produced by Malaysia’s top magic producer, David Lai. This year’s line up includes Sos & Victoria, Sos Jr & Tigran Petrosyan, Nestor Hato, Charlie Frye, Dean Gunnerson, Chipper … Continue reading