About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
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Tag Archives: Commercial Creative Artist
The Concept:Magic Creative Process
One question we get a lot is how we come up with new ideas, whether for magic acts, performance presentations, marketing or publicity. Any Commerical Creative Artist or agency needs to have skills in creativity and innovation. While there is a latent … Continue reading
Posted in Commercial Creative Artist, J C's Business
Tagged 'Magic Babe' Ning, Business Creativity, Commercial Creative Artist, Concept Magic, Creative Business, Creative Problem Solving, Creativity workshop, Innovation at the workplace, Innovative Business, J C Sum, Singapore creativity trainer, Singapore creativity workshop
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Approaches to Originality
Back in mid-2009, when we were awarded the Merlin Awards, we were especially happy to be awarded specifically for “Most Original Illusionist/ Female Illusionist of the Year”. This was based on our objective milestones of “originality” for the past year that included “The Impossible Journey” … Continue reading
How is the Value of a Commercial Creative Artist Measured?
Every year, Forbes publishes a list of the world’s most powerful celebrities. To generate the list, Forbes estimates celebrity earnings (earned solely from entertainment-related income), then factors in media metrics like Google hits, press mentions as compiled by Factiva, TV/radio … Continue reading
Posted in Commercial Creative Artist
Tagged Commercial Creative Artist, Forbes, Make Money, marketing tips, Showbiz, Success in Art
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Who does the Commercial Creative Artist have to Satisfy?
As a creative artist, you will no doubt have your audience and fan base… even if it is just your mom. Whether you are a stage performer, visual artist or designer, your work will be seen by an audience. Chances are, … Continue reading
Big Picture Thinking for Commercial Creative Artists
I will use the term ”Commercial Creative Artist” to refer to any creative or artistic individual who is looking to pursue their craft at a professional commercial level; whether it is full-time, part-time or free-lance. The assumption I make is that you are … Continue reading
