About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
Tag Archives: bad magicians
“The Chinese Linking Rings” and ”Rabbit Out of the Hat” are magic ”tricks” that mainstream audiences peg as stereotypes of cliched magic performances. While magicians perform these effects with relish and enthusiasm, astute lay audiences groan and chuckle when they see these items … Continue reading