About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
Category Archives: Commercial Creative Artist
Check out this article I wrote on maximizing your returns on your artwork to promote an independent theatre show. While the focus is for magicians, it applies to all arts & performing groups. Read it here.
J C’s Note: 3 years ago, I wrote an essay called “The Magic Evolution & You”. Ning has expounded on this issue with her own thoughts, mirrored by her ever evolving magic, style & image. Just check out how much her magic … Continue reading
Evolution is important for any serious artiste, magic or otherwise. Originality and innovation is necessary for artistes looking to reach world-class standards and push the art forward. My personal criteria in selecting illusions for our show is simple… yet extremely … Continue reading
This is my first post of 2012 written for the Commercial Creative Artist (CCA). Sharing experiences and helpful information was one of the goals of this blog when I started it in 2008. Whether you are a magician, visual artist, … Continue reading
A couple of months ago, I was invited to be one of the speakers at the first ever TEDxNTU. The videos are finally online and you can watch my presentation here or below: As you probably know, I spoke on creativity. … Continue reading
In his ‘Bloomeries” DVD set prologue, Gaetan Bloom made a casual statement on how he looks for simple but not necessarily easy effects to perform. This is a profound statement that I think magicians are aware off but do not consider … Continue reading
Like many serious students of the art, I have studied the text and routines of the classic “Cups & Balls”. I have developed 3 routines over the years. The first one was a 9min competition routine that won me my … Continue reading