About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
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Monthly Archives: July 2011
3rd Review for “Pack Flat Illusions for Kids & Family Shows”
The reviews just happen to be coming in all at once! Tony Blanco is a 36-year veteran based out of Fresno, California. He specializes in kids & family shows and it is great to see this review from another working pro … Continue reading
Posted in Illusions, Books, Products
Tagged Asia Illusionist, Asia magician, Children’s magic, easy to build illusions, illusion book, Illusion Designer, Illusion for Family Shows, Illusions for Family Shows. Stage Magic, JC Sum, learn illusions, Magic Boutique, Magician, New Illusions, Pack Flat Illusions for Kids Shows, Review of “Pack Flat Illusions for Kids & Family Shows”, Review of Illusion Book, Singapore Magic Shop, stage illusionist, Stage Magic for Kids Shows, Tony Blanco
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Another Review for Pack Flat Illusions for Kids & Family Shows
We have another preview-review of “Pack Flat Illusions for Kids & Family Shows”. This time from Sexy Magic Reviews (official reviewer for Murphy’s Magic Supplies) official reviewer, Bernard Sim. I asked Bernard if he would do the review because I … Continue reading
Posted in Illusions, Books, Products
Tagged Asia Illusionist, Asia magician, Bernard Sim, Children’s magic, easy to build illusions, illusion book, Illusion Designer, Illusion for Family Shows, Illusions for Family Shows. Stage Magic, JC Sum, learn illusions, Magic Boutique, Magician, New Illusions, Pack Flat Illusions for Kids Shows, Review of “Pack Flat Illusions for Kids & Family Shows”, Review of Illusion Book, Singapore Magic Shop, stage illusionist, Stage Magic for Kids Shows
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First Official Review of “Pack Flat Illusions for Kids & Family Shows”
Texas-based magician, Cody Fisher, has kindly done a review for “Pack Flat Illusions for Kids & Family Shows”. He is a professional entertainer who specializes in performing for corporate & family audiences. Cody was given an advanced copy as I … Continue reading
Posted in Illusions, Books, Products
Tagged Asia Illusionist, Asia magician, Children’s magic, Cody Fisher, easy to build illusions, illusion book, Illusion Designer, Illusion for Family Shows, Illusions for Family Shows. Stage Magic, JC Sum, learn illusions, Magic Boutique, Magician, New Illusions, Pack Flat Illusions for Kids Shows, Review of "Pack Flat Illusions for Kids & Family Shows", Review of Illusion Book, Singapore Magic Shop, stage illusionist, Stage Magic for Kids Shows
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Pack Flat Illusions for Kids & Family Shows on Pre-Order Now
My latest book will now be on pre-order from good magic dealers around the world. Check with them soon!. In the meantime, Magic Boutique will be the first take pre-orders and will offer FREE SHIPPING WORLDWIDE. Check out the details … Continue reading
Posted in Illusions, Books, Products
Tagged Asia Illusionist, Asia magician, Children’s magic, easy to build illusions, illusion book, Illusion Designer, Illusion for Family Shows, Illusions for Family Shows. Stage Magic, JC Sum, learn illusions, Magic Boutique, Magician, New Illusions, Pack Flat Illusions for Kids Shows, Singapore Magic Shop, stage illusionist, Stage Magic for Kids Shows
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“How to Build an Illusion Show for $500 that can be Performed Anywhere” Audio Show
My latest audio show is up! “How Build an Illusion Show for $500 that Can Be Performed Almost Anywhere” audio show. Duration 15min. Learn to build an Illusion Show on a Budget. Show contents include: – Qualifiers & Managing Expectations … Continue reading
Posted in Illusions, Books, Products
Tagged "How to Build an Illusion Show for $500 that can be Performed Anywhere" Audio Show, Asia Illusionist, cheap illusions, how to perform illusions, illusion books, Illusion Designer, Illusion Plans, Illusion Show, Illusionist techniques, JC Sum, Magic, Magician, Used Illusions
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Books of the Trade
One of the questions I do get asked is what are the essential books for a magician or what are my favourite books. I think I’ve too many “favourite” books depending on the specific subject matter but I do think there … Continue reading
Posted in Miscellaneous
Tagged Albert Goshman & Patrick Page, Arturo de Ascanio, Book of Wonder, Dariel Fitzkee, Darwin Ortiz, Eric Lewis, Expert Coin Magic David Roth, Five Points in Magic, Juan Tamariz, Lewis Ganson, Magic of Ascanio book Vol. 1 "The Structural Conception of Magic", Magic of Gosh, Martin's Miracles, Michael Jeffreys, Paul Gertner, Showmanship for Magicians, Stars Of Magic, Steel & Silver, Strong Magic, The Annotated Magic of Slydini, The Book of John, The Enlightened Magicians, tommy wonder
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Another Great Review for Behind the Illusions DVD
Thanks to Luke Dancy at The Magic Session for giving a highly positive video review of ‘Behind the Illusions”. “This is full of a lot of great stuff. And, I think if you want to get into illusons or learn … Continue reading
Choosing Routines and Show Production
The backbone of any show is choosing the routines that are right for the performer and putting the routines in the right order in the show. In this entry, I will talk about the former. After thinking of the structure of … Continue reading

