About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
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Monthly Archives: September 2010
Illusion Designing for Mega Illusion #8!
Our next few weeks will be busy with photo & video shoots for a variety of projects, one being our 8th mega illusion. I have finished the technical design for the main apparatus and staging for the mega illusion. As … Continue reading
Posted in Behind The Scenes, Design
Tagged 'Magic Babe' Ning, illusion builder, Illusion Designer, JC Sum, Mega Illusion, Singapore illusionists
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New Mega Illusion Facebook Contest
Our last contest had only one person with the correct guess so we thought we would make this one really easy… or at least we think it is easy. Soon, we will be staging our 8th mega illusion for the … Continue reading
Hanging out with Franz Harary at the F1 Singapore Grand Prix Padang Stage
Congrats to Fernando Alonso for winning the F1 Singapore Grand Prix! The loud roars of the the F1 are now over and road conditions will be back to normal! Yay! Singaporeans have had disruptive traffic for months with the National … Continue reading
Last Call for Mega Sale Items from Magic Boutique
Ning’s sexy “Magic Boutique’s Mega Sale” has been a tremendous hit with 75% of the items sold already, many in the first day! But, I’m personally surprised that no one has yet to grab these really good items: If you … Continue reading
Magic Boutique Mega Sale
Magic Boutique is having a crazy sale with some items going at 75% off the retail price! All items have only one unit in stock so confirm yours quickly. See all details here. The sale ends 29 Sept 2010, Wed, … Continue reading
The Most Extensive Shells Review for the “3 Shell Game” Ever!
I first started working on the “Three Shell Game” in 1994 when I got my first set of real walnut shells from Davenports. I developed a strong routine with ideas from Giovanni, Phil Cass, Patrick Page and Gary Ouellet. Over … Continue reading
Posted in Illusions, Books, Products
Tagged 'Magic Babe' Ning, Anton & Hadyn, “La Maggiore” Shells by Absolute Magic, “Three Shell Game”, “Trade Show” Shells by School of Scoundrels, Black Fox "Superior Walnut Shells", Copper Shells (Antique Finish) by School for Scoundrels, Davenports "3 Shell Game" Shells, Golden Shells by Bob Kohler, Intro to the Shell Game Volume 1 by Bob Sheets & Whit Hadyn, Jack Chanin Tribute Shells” by Black Fox, JC Sum, Magic Boutique, magic reviews, magic shop, School for Scoundrels "Street Shells", Singapore, Singapore Magic Shop, Super Shells by Gary Ouellet, The Pea & Shell Game by Phil Cass, The Scoundrels Touch Volume 2 by Sheets, Ultimate Shells Review, Vernet Shell Game, where to learn magic in singapore
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You heard it first here! Mega Illusion #8
Our Mega Illusion #8 will be in conjunction with the National Heritage Board’s (NHB) 2010 “I Love Museums” campaign! We are surprised only 1 person got the answer right! (Purely, because no one else chose it and he is not from Singapore ) … Continue reading
Hints to our Mega Illusion #8 Facebook Contest
Earlier this week, we announced a VERY EASY contest where all you have to do is guess which organization you think we are working with for this mega illusion. The choices are: 1) Singapore Tourism Board 2) Singapore Press Holdings 3) … Continue reading

