About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
Monthly Archives: June 2010
If you saw today’s Shim Min Daily, we would have noticed photos of Kinetic Gal’s “Yo yo Sawing in Half” along with an article on her kids illusion show. It is still not too late to get your copy now! … Continue reading
Response to the brand new Magic Boutique has been fantastic! Local customers have indicated tremendous interest in new shipping policies, promotions and the announcement of new exclusive products. A whole new international customer base has also come to know of Ning’s … Continue reading
Here’s a simple Facebook contest you can take part in to win yourself an awesome S$300.00 movie DVD hamper! How? Here’s what you gotta do: 1) Join us @ http://www.facebook.com/jcsum.magicbabening 2) Check out the new http://www.MagicBoutique.sg/ and answer this very … Continue reading
As part of the launch of my new Magic Boutique storefront, I have released a special compilation edition of all 3 of my original illusion design books. “Ultimate Illusion Collection” is a special edition that features “Illusionary Departures” (2nd Edition), … Continue reading
We have dropping hints the past two weeks for something special we have been working on! It is a little pet project which is the complete overhaul and revamp of Ning’s online magic shop, “Magic Boutique” There are too many … Continue reading
One year to the date, Ning & I set a world record for “Most Number of Grand Illusions Performed in 5 Minutes”. It was adjudicated by the Singapore Book of Records and the International Brotherhood of Magicians. As far as … Continue reading
I just sat back to gather my thoughts and realized that I’m juggling multiple projects on my plate all at once. I do adopt a “big picture” management approach for all our projects and can visualize each individual project but … Continue reading
After weeks of discussions with TV producers and lots of brainstorming, we have almost finalized the magic & illusion ideas that we have developed for two TV shows. Both shows are completely different in nature and we will be bringing our brand … Continue reading