About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
Monthly Archives: June 2009
Media coverage for “The Impossible Record” continues! CTV (Taiwan), the largest TV network in Taiwan featured “The Impossible Record” in their news program! Wow! Millions in Taiwan and China saw this You can watch it online here. Fast forward to … Continue reading
Thanks to TODAY for covering “The Impossible Record” and for doing a great feature on the successful world record attempt. Read it online here. Look out for more media features in the next few days!
Here is the official list of illusions that was endorsed by the representatives of the International Brotherhood of Magicians and Singapore Book of Records who adjudicated the record attempt. 1) Smoke Chamber: J C magically appears from an empty clear cabinet that … Continue reading
Ning & I took the stage to address the audience and explain “The Impossible Record”. The crowd was very warm and supportive. Camera flashes were literally flashing throughout the sea of people. We introduced the representatives of the Singapore Book … Continue reading
It has been more than a day since we set the world record for ‘most number of grand illusions performed in 5 minutes’. Comments, messages, photos and videos are still coming in. Thank you once again The entire team has … Continue reading
On 28 Jun 2009, 1216hrs, Channel News Asia featured “The Impossible Record” as their main entertainment feature! It is heartening to see our local media support a homegrown magic event. This is our first hard news media feature on our … Continue reading
It is 4am now so I’m going to make this short. I will give a more detailed post on the behind the scenes issues that went into “The Impossible Record”. In short, it is official – we set a new … Continue reading
Concept:Magic, The Complete Magic Production House, is pleased to release the official highlight video of ‘Magic Babe’ Ning’s “Inversion” escape stunt! We wanted to produce a video with a different concept from others that we have released over the last … Continue reading