About this Blog
This blog details the "backstage business" of professional illusionist, illusion designer, author & show producer, J C Sum.
It also explores how creative & artistic individuals can position themselves to be commercially successful in their respective fields.
Whether you are an entertainer, film-maker, designer, musician, artist, actor or animator, this blog strives to offer insights based on the art, science and business of one of Asia’s most commercially successful practitioners of the magic arts.
Monthly Archives: November 2008
The tragedy in Mumbai has been extensively covered, blogged and commented upon so I’m not adding anything else besides giving my condolences to the family. Ning & I were actually staying in the same hotel last Oct when we were in … Continue reading
Over the recent years, our strength has been to be the first in the country to create large spectacular magic events that capture the imagination of the public and media. Although I never set out to create signature magic acts, … Continue reading
Season 2 of “Ultimate Magic” is around the corner and as part of the production plan, we will be changing things around, tightening up the show and introducing new illusions. If all goes according to plan, we are bringing in 2 … Continue reading
If you have been tracking my blog, you know it has been a non-stop work week for us. After the dust has settled, it dawned on me that we completed 15 shows in 6 days. 3 being large-scale illusion shows for … Continue reading
It was another long day again today, this time for a big launch for LG as well as a corporate event at Arena where we staged a version of “Ultimate Magc”. We started with the load-in into the Chjimes Hall, … Continue reading
Today will be a long day in the studio for us before our “Ultimate Magic” shows. We will be continuing to produce and rehearse the special customized we have planned for the launch of a new generation laptop on Friday. … Continue reading
Today, like yesterday, after “Ultimate Magic”, we headed down for another show for a special event. This time it was for the exclusive S-League Awards Night at Orchard Hotel with Singapore’s top soccer players, managers and teams in attendance. Alongside … Continue reading